Google Penalties and we can help you Recover from them. Click Track Media London.
There is a great deal of misinformation out there about Google penalties. The most typical mistake is confusing a penalty for an algorithm. Penguin and Panda are high-profile revisions, but they are algorithms, not fines. Algorithms use a collection of rules and calculations to give the desired result automatically.
In the case of Panda and Penguin, Google’s goal is to demote websites that don’t satisfy their quality requirements, as stated by their Webmaster Guidelines, from the search results. In addition, Google has a team of human reviewers that manually review and flag webpages.
Despite their best efforts, many websites continue to slip through the cracks in the algorithms and fail to meet Google’s quality requirements. It is expected that RankBrain and BERT will make the system “smarter” over time, reducing the need for human reviewers.
It certainly feels like a penalty to be on the wrong side of an algorithm. The end consequence is often the same: a significant and possibly fatal loss of organic traffic.
We have a team of SEO Experts that can assist you in recovering from any penalties you suffer from Google.